Blog Archive

September 2006

EDS Storytelling Campaign wins Silver Quill Award

27th September 2006
11:38am

Posted by Martin Clarkson

Filed under Organisations

Another one for the cabinet…..we are delighted to receive yet another accolade for our work with EDS, which has just won a Silver Quill at the IABC’s Southern Region Conference in the US.

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IBM's Big Idea

22nd September 2006
10:28am

Posted by Alison Esse

Filed under Organisations

IBM recently asked their staff, and those of their major clients, to pitch ideas via a secure website about what the company should be doing. Within three days they had 37,000 responses.

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How do you solve the problem of….middle manager comms?

20th September 2006
2:39pm

Posted by Alison Esse

Filed under Organisations

Visions of an Alpine mountaintop with happy and care-free managers flinging their arms into the air as they twirl around with members of their teams are dispelled as reality hits….

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Storytelling As A Unifier

4th September 2006
3:57pm

Posted by Marcus Hayes

Filed under Organisations

Storytelling doesn’t just help people understand and remember information – it acts as a powerful unifier.

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